The Corporate Partner Specialist is responsible for growing and strengthening relationships within the corporate community that intersects with the quality industry with a main objective of growing sponsorship revenue. The Corporate Partner Specialist will identify, inform, cultivate, sell, and oversee benefit fulfillment and steward relationships with sponsors to secure financial support for ASQ events, content, and other programming in meeting its mission of extending excellence through quality.
RESPONSIBILITIES
Serve as primary liaison to, and collaborate with, 3rd party sponsorship and fulfillment vendor to meet assigned revenue goals.
Conduct research on corporate prospects to identify potential matches, determine their capacity and prioritize them among current prospects and returning sponsors.
Develop and implement cultivation strategy for each prospective and current advertiser/sponsor, including regular communication with prospective and current partners throughout the year.
Collaborate with ASQExcellence on organizational memberships, targeting and messaging to grow that revenue channel and supporting executive round table events.
Compile pipelines and historical data and correlate with industry research and trends in events and advertising to assist in building annual business plans and budgets.
Inform corporate prospects and current sponsors about ASQ programs and sponsorship/advertising opportunities for the purpose of securing financial partnerships and oversee the user experience and content related to sponsorship on ASQ.org.
Work with the CCO, events, and marketing departments to create innovative sponsorship packages and develop and oversee the production of high-quality materials for potential and current sponsors of all levels.
Follow-up as needed to secure sponsorships, working through an identified sales process, detailing all account activity and progress in CRM tool and oversee contract preparation and execution for each agreement.
Oversee tracking of benefit needs and fulfillment for sponsors working with both internal workgroups and external vendors to ensure the delivery of sponsor benefits.
Support sponsors on-site throughout events; solicit feedback and troubleshoot issues and to create a positive experience and work with the events and marketing teams to develop and produce high-quality post event reports for all sponsors.
Adheres to ASQ Competencies: Accountability, Communication, Continuous Improvement, Developing Self and Staff, Ethics and Teamwork.
All other duties as assigned.
WORKING CONDITIONS AND PHYSICAL REQUIREMENTS:
Remote work environment with travel required (20%).
Bachelor’s degree in Business Administration, Marketing, or related field with 1-3 years prior sales and channel management experience, or equivalent combination.
Experience providing sales and relationship support to strategic accounts.
Proven experience effectively securing managing and retaining accounts and collaborating with channel partners to increase revenue. Strong ability to create, propose, and sell value and products to clients.
Strong demonstration of intellect, drive, and business acumen.
Strong computer proficiency in the MS Office suite of applications.
WE ARE ASQ: EXCELLENCE THROUGH QUALITYASQ is the leading membership association helping quality professionals achieve their career goals and drive excellence through quality in their organizations and industries. We provide expertise, knowledge, networks and solutions to a global membership of individuals and organizations panning more than 130 countries. ASQ was founded in 1946 and is headquartered in Milwaukee, Wisconsin. Our business strategies are undergoing a renaissance that will propel member value, including individual and organizational, to unprecedented levels.