Do you want to apply your exhibit and sponsor sales skills on behalf of a highly respected medical specialty Society? Are you looking for variety and the opportunity to contribute to corporate relations and industry partnerships that further the mission of the Society? Would you like to work with a smart, collaborative, committed team in a fully virtual environment?
If the answer is yes to the above, this position might be right for you!
The American Society of Colon and Rectal Surgeons (ASCRS) is searching for an experienced Manager of Corporate Relations with 4+ years of successful revenue generation experience who has met or exceeded sales targets for year-round and annual meeting related sponsorship and exhibit sales, preferably in a medical or health care association. An eye for accuracy, a passion for follow-through and the curiosity and creativity to pursue new opportunities is essential. The selected candidate is someone who can effectively manage time, prioritize work, and multi-task across competing assignments. Our Manager shifts smoothly between direct problem solving with industry partners, sales strategy, CRM management and creating the reports necessary to understand our progress toward goals. The Manager will also interact directly with membership as staff the lead on for one of ASCRS’ member committees. You are extremely organized, a self-starter with a strong sense of ownership and accountability, and you have the ability to identify problems and quickly develop solutions that focus on results.
Who is ASCRS?
The American Society of Colon and Rectal Surgeons (ASCRS) and its affiliate, the Research Foundation of the American Society of Colon and Rectal Surgeons, is a vibrant, collegial and highly respected community of health care professionals who have been dedicated to advancing the understanding, prevention and treatment of disorders of the colon, rectum and anus for nearly 125 years. ASCRS represents approximately 4,000 physicians and other health care providers interested in the specialty of colon, rectal and anal surgery. We provide members the opportunity to network and attend educational sessions to hone their skills and expand their contacts. For more information about our organization please visit us at www.fascrs.org
What is the Opportunity?
Reporting to the Sr. Director, Corporate Relations | Marketing and Communications, the Manager is responsible for contributing to and executing an annual sales and marketing plan for all aspects of corporate partner engagement and revenue stream growth in line with overall ASCRS strategic goals. The Manager maintains current knowledge of ASCRS and Foundation strategic priorities, events, products, and promotions. The Manager demonstrates understanding and respect for ethical practice, federal and other applicable rules, regulations and guidelines governing industry support in the healthcare sector for CME-accredited organizations.
Key responsibilities include:
Establish and expand relationships with ASCRS corporate partners and prospects through ongoing account management, prospect development, sales calls, and as budgeted, attendance at related industry events and trade shows.
Maintain industry and competitor awareness and understand markets that serve colorectal surgeons. Monitor industry activity to identify trends in sales and marketing activity.
Maintain regular, positive communications with ASCRS department directors to ensure sales efforts are aligned with ASCRS’s mission and strategic plan.
Establish and cultivate a database of qualified sales prospects.
Create data analytic reports to measure effectiveness of various ASCRS corporate partner program offerings, for use in marketing initiatives, program evaluation, and dissemination of ROI to partners.
With the Sr. Director, Corporate Relations | Marketing and Communications, contribute to and execute an annual sales and marketing plan for all aspects of corporate partner engagement and revenue stream growth.
Recommend sales strategies for improvement based on research and analysis.
Develop and recommend positioning and pricing strategies.
Create integrated sales efforts/packages that increase total revenue.
With the Governance | Foundation Director, collaborate on ideas and leads to generate revenue for the Research Foundation grant program through the sale of sponsorships and with stewardship of existing relationships.
Serve as primary staff liaison for the ASCRS New Technologies Committee.
Provide content for, edit and approve Prospectus as related to Annual Scientific Meeting, as well as the related advertising, exhibit and sponsorship contract forms.
Provide content and own accountability for advertising and other exhibitor content to be included in the preliminary and/or final conference programs.
Coordinate Exhibit Service Provider RFP and selection, and manage exhibitor details, contracts, show floor design, and exhibitor service kit.
Assign booth space for the Annual Meeting and other meetings that offer exhibit opportunities.
Manage event sponsor fulfillment with the Specialist – Marketing Communications and Corporate Relations.
Coordinate show signage and order miscellaneous show materials collaborating with multiple teams.
Serve as onsite Exhibits Manager, and key contact for exhibitors, Exhibit Service Provider, and venue personnel.
Work with assigned vendors and partners to manage all exhibit and sponsor contracts, activities and deliverables.
Assist the Director with staffing the Corporate Council as directed.
Participate in budget creation, set annual stretch sales goals, monitor revenue/expense for assigned activities including billing, payment processing and reporting and analysis.
Manage relationships with vendors.
Perform other duties, as necessary.
What qualifications are needed?
BA/BS degree or equivalent experience and at least 4 years of successful lead generation that has met or exceeded sales targets for sponsorships and exhibits preferably in a medical or health care association. The experience we need is typically gained in the areas of business development, non-dues revenue sales, foundation development, and trade show coordination/management. CEM and/or CAE designation a plus.
Proven track record of meeting/exceeding sales goals while highly motivated to maximize program quality and customer satisfaction.
Knowledge and experience in consultative sales for advertising, sponsorship, and exhibit programs, pipeline development, and marketing.
Knowledge of exhibit/trade show management, including management of exhibit service contractor; exhibit floor layout and booth selection/assignment procedures; exhibitor contract management; onsite show management.
Extra credit for foundation development knowledge and experience in soliciting corporate sponsorship and grant fund
Understanding of the use and application of data analytics for program assessment, promotion, and fulfillme
Excellent interpersonal, verbal, and written communication skills.
Ability to be respectful, approachable, and team-oriented while building strong working relationships and a positive work environment.
Strong presentation skills and proposal development skills.
Experience working remotely, within a small team environment wearing multiple hats. You are flexible and understand the need to be nimble in a small organization.
Strong collaboration skills across all levels. You possess leadership qualities including empathy and accountability, to form strong relationships with internal and external stakeholders.
Ability to address/resolve issues quickly, using excellent judgement on when to elevate issues to the staff leadership te A clear, thoughtful manner and “member first” service perspective.
Proficient in the use of Microsoft Office products. Intermediate experience with iMIS or other AMS, including reporting. Sales database management, with iMIS experience a plus. A digital citizen with advanced knowledge of Microsoft Office products particularly Excel, survey platforms, web editing.
Creative and innovative with the ability to work efficiently and meet deadlines. You have a proactive and positive approach to process improvement and learn on the fly.
Ability to travel up to 30 non-consecutive days a year to ASCRS meetings and other identified meetings for benchmarking, business generation or professional development.
What's in it for you?
Virtual office/work at home with reimbursement stipend.
Company paid short- and long-term disability insurance.
Life and AD&D insurance.
401(K) plan with employer match.
Continuing education options.
Generous PTO, paid holidays and paid office closure at end of year.
The American Society of Colon and Rectal Surgeons (ASCRS), and the Foundation of the American Society of Colon and Rectal Surgeons is an Equal Opportunity Employer
About The American Society of Colon and Rectal Surgeons
The American Society of Colon and Rectal Surgeons (ASCRS) and its affiliate, the Research Foundation of the American Society of Colon and Rectal Surgeons, is a vibrant, collegial and highly respected community of health care professionals who have been dedicated to advancing the understanding, prevention and treatment of disorders of the colon, rectum and anus for nearly 125 years. ASCRS represents approximately 4,000 physicians and other health care providers interested in the specialty of colon, rectal and anal surgery. Visit us at www.fascrs.org.