Want to work for a great Organization? The American Bankers Association is the banking industry's champion. Joining ABA makes you part of a team that: • has Extraordinary People - ABA experts are the "go to" sources for bankers, policy makers and the media for credible information and insights for the banking industry. • has Unmatched Scope and Scale - ABA's unparalleled information and services keep members current, knowledgeable and prepared. • is Impact-Driven - ABA has a proven record of bringing about positive change for our members and the industry. We take action and achieve results. Plus competitive pay, an outstanding benefits package, a convenient DC location, a professional collegial work environment and an opportunity to work on issues of national significance equals a winning combination!
ABA is seeking a Editorial Director who will work with the VP, Editorial Strategy, to develop and execute a strategy for ABA’s email bulletin program. This role will involve managing multiple editorial calendars and coordinating with stakeholders across the organization to produce relevant, engaging, high-quality content.
The Editorial Director will write and edit news and feature content for ABA email bulletins as well as ABA Daily Newsbytes and the ABA Banking Journal as needed, and provide editorial direction for the annual Chairman’s Scrapbook. This position also backs up the VP on other research and writing assignments and supports the full Member Comms team with other writing, editing and proofreading projects as needed.
Develop an overall strategy for ABA’s email bulletin program.
Working with the VP, Editorial Strategy, engage with ABA policy experts and other stakeholders to assess current email bulletin performance, identify areas in need of improvement, and recommend changes that will enhance the overall product offering.
Oversee development of email bulletin content.
Work with members of the policy team to establish production schedules and develop content for the Ag Lending, CFO, and Wealth Management and HR email bulletins.
In addition, provide editorial guidance and oversight for more frequent bulletins, including Compliance, Payments, Risk/Cyber and HSA. Oversee the building, proofing and deployment of emails.
Troubleshoot user issues and provide coaching.
Email bulletin admins for Stensul and Eloqua.
Produce quarterly reports with subscriber, frequency and open rate status; and recommend improvements to design or frequency.
Respond to subscription requests as needed.
Write, edit and proofread copy for ABA Daily Newsbytes.
Write brief news stories, as directed and following AP style, on banking policy issues.
Serves as a backup to the Newsbytes Associate Editor for production and deployment of the Newsbytes daily email.
Write and/or edit online columns and feature stories for the ABA Banking Journal.
(Both the online and print editions) and other member communications.
Compile and edit content for the annual chairman’s scrapbook.
Provide writing, editing and proofing support as directed for ABA publications, advocacy and marketing materials, speeches and other projects.
A minimum six to eight years of experience serving in an editorial role for a magazine, newspaper, online publication, communications firm and/or trade association.
High proficiency with email delivery systems (familiarity with Stensul and/or Eloqua preferred).
Experience with finance and banking preferred.
Understanding of basic statistics.
Knowledge of basic HTML coding.
Familiarity with AP Stylebook.
Ability to think strategically and proactively engage with stakeholders across the organization.
Ability to prioritize and manage multiple editorial schedules and deadlines simultaneously.
Superior proofreading skills and meticulous attention to detail.
Excellent news and feature writing skills.
Ability to translate bureaucratic, legal and accounting jargon into succinct, plain English.
High levels of discretion and confidentiality.
Ability to work both independently and collaboratively with others.
Excellent customer service skills.
About American Bankers Association
The American Bankers Association is the united voice of America’s hometown bankers—small, regional and large banks that together employ more than 2 million women and men, hold nearly $17 trillion in assets, safeguard $12.8 trillion in deposits and extend more than $9 trillion in loans. ABA believes that government policies should recognize the industry’s diversity. Laws and regulations should be tailored to correspond to a bank’s charter, business model, hometown markets and risk profile. This policymaking approach avoids the negative economic consequences of burdensome, unsuitable and inefficient bank regulation. Through a broad array of information, training, staff expertise and other resources, ABA supports America’s hometown bankers as they perform their critical role as drivers of America’s economic growth and job creation.